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Monday, March 18 • 10:00am - 1:00pm
Mixology Training I - Non-Alc: A Critical Component to Today’s Profitable Bar Menu

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Limited capacity & transportation is provided! Additional registration add-on item and fees apply to attend. Add to any registration pass.

If the non-alc options on your menu are limited to a non-alc beer and a Shirley Temple, you’re missing out on the next big revenue stream! Non-alc options are in more demand than ever as consumers seek greater choice, new experiences, and products that fit within their evolving lifestyles. Creating non-alc cocktails that are on par with their alcoholic counterparts not only caters to this need, it also unlocks serious profit potential for your establishment.

This interactive session will delve into the history and data around this trend, including cost analysis and profit margin. Learn how to craft a successful non-alc bar menu that compliments your traditional offerings and discover the various products available, including those with functional benefits. Leave prepared to develop your own creative – and profitable – non-alc cocktails that will appeal to your clientele.

Bus Schedule:
  • 10:00am - Bus departs from South Hall Las Vegas Convention Center to Resorts World
  • 10:15am - 12:45pm - Mixology Training at Jalisco Underground, Resorts World
  • 1:00pm - Bus returns to South Hall Las Vegas Convention Center

Speakers
avatar for Tim Weigel

Tim Weigel

Master Mixologist
Award-winning mixologist Tim Weigel has over 20 years of experience in the hospitality industry. Born and raised in Mandan, North Dakota, the cocktail connoisseur knew at an early age that he wanted to be behind the bar. In 2009, he was on the ARIA Resort & Casino opening bartender... Read More →


Monday March 18, 2024 10:00am - 1:00pm PDT
Jalisco Underground, Resorts World
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